Websites are important. Whether you like it or not, web users will make up a large majority of your audience and it’s important to focus on how you can grab their attention and hook them into your company. Good website design shouldn’t be a scary thing and can easily be done on a budget if you’re willing to put some effort into it. To help you get better results for your business website, we’ve put together some tips that will help you out tremendously.
Web design doesn’t need to be a complicated task!
Make use of web host and design platforms
There are many ways to simplify your business with cloud software. In terms of websites, there are a couple of services that offer hosting as well as simple design tools that work entirely in the cloud. These are somewhat limited when it comes to customizing your design, but they work fantastically for people who just want a simple and clean website that works out of the box. Don’t be afraid to pay money for services and you can avoid hiring freelancers altogether with these helpful all-in-one turnkey solutions.
Just keep in mind that if you want to upgrade your website in the future or make really big changes, it might be easier to start off by learning a bit about web design and hire dedicated web developers instead. Developers can usually make your website much easier to access, they can give you plenty of customization options and even install web-based applications if you need to.
Thankfully, even if you use a simplified web design platform with cloud tools, you can still get fantastic results and even turn your website into an online store. However, as easy as it can be, you still need to do a bit of research unless you want to stick with the templates that are on offer.
Use your website as if you were a customer
A good way to test your website is to simply connect to it and use it as if you were a customer. This is an incredibly simple way to testing your website and finding out all of the flaws it might have. You’ll want to test things such as how easy or quick it is to get to certain parts of your website, how smooth the ordering process is and also ensure that there are no broken links on your web pages.
Keep a notepad handy so that you can write down all of the features of your website that either don’t work or need changing. Websites should be focused on the customer experience and this is why it’s important for you to act like a customer. If you’re finding it difficult, invite a friend or family member to use your website and spend a few minutes checking over it.
Another good thing to consider is how compatible your website is with different devices and browsers. Your web pages might look fantastic on a PC, but do they also look good on a tablet or smartphone? Make sure you test it on a variety of different machines to ensure it looks consistent on every device.
