Starting a new retail venture is exciting, especially once it becomes established and grows. However, many small retail owners are unsure how to capitalize on this growth and successfully expand their business. Thankfully there are platforms designed especially for resolving this issue. While Shopify is the perfect place for e-commerce entrepreneurs to launch new retail businesses, Shopify Plus has additional benefits that allow them to take the next step. So, let’s look at how you can grow your business using Shopify Plus to its full advantage.
Maximize Sales
Shopify Plus includes features that help retailers maximize their sales, ensure solid growth and a good reputation. The checkout page is a vital part of any online retailer’s income, as it’s where customers convert views into sales. Have a checkout process that could be clearer or easier to navigate, and visitors will go elsewhere. Shopify understands this, which is why access to their checkout expertise is part of the package for SP customers, where missing sales conversions can have drastic consequences.
Personalized Experience
Signing on to Shopify Plus gives entrepreneurs access to a new level of personalized service they can pass on for their customers’ benefit. Shopify encourages potential customers to speak directly with a representative to discuss the best option for their needs. Customers are then assigned a dedicated support person who helps with setup and growth as required. Once business owner has experience with the Shopify platform, they can offer their services on Shopify Plus Partners, helping other less experienced users.
Scalability
Shopify Plus gives its customers a dedicated server, which allows them to scale their venture as required. Periods of high traffic are no problem when there’s no one else on your server, meaning seasonal fluctuations in traffic are dealt with smoothly. Without this feature, spikes in traffic can cause websites to crash, sending customers elsewhere, which is not ideal.
Savings
Another benefit of signing on to Shopify Plus is the savings it provides for businesses making over 300k per month. Such companies are offered outstanding discounts on transaction fees, especially when using Shopify Payments as well. Deals like this add up to monetary gain for most SP customers, giving them more profit to plow back into the business.
Automation
With access to things like Shopify apps, business owners and managers can automate various functions for efficient business practice. Removing mundane, repetitive tasks reduces the likelihood of mistakes occurring and frees up staff to work on other things. Cutting down on errors avoids awkward conversations with disgruntled customers and protects the good standing of the company’s reputation. The efficiency that comes with automation also speeds up certain processes getting products to customers promptly.
There are plenty of reasons why e-commerce entrepreneurs benefit from transitioning to Shopify Plus once their venture has become established. They’ll see improved ratings due to websites seamlessly coping with traffic spikes and faster order fulfillment. There will also be greater profits from the discounts offered and better conversion rates from improved checkout pages.
